The annual Pink Ribbon Ride is fast approaching, and sponsor, HARLEY-DAVIDSON, is asking riders of all bikes to dress up in pink and come and attend.
Harley-Davidson has put out the call to all of Auckland’s riders to grab their motorcycles, dress up in pink (including their bikes), and hit the road to raise funds for breast cancer services in this year’s Pink Ribbon Ride. The BRM team are heading along to the event on a Harley-Davidson Road Glide, so come along and join us for a ride while raising funds for a great cause.
Taking place on October 13, the Pink Ribbon Ride & Harley-Davidson proudly support the Breast Cancer Foundation NZ (BCFNZ), which offers dedicated breast cancer nursing services, emotional counselling, and financial assistance to individuals and families impacted by breast cancer.
The Women’s’ International Motorcycle Association (WIMA) established the Pink Ribbon Ride for Breast Cancer Awareness Month in 2004 and has since raised more than $130,000 for the charity. As with every year, Harley-Davidson encourages everyone across Auckland to participate and do their bit for the charity.
Harley-Davidson Managing Director ANZ Nigel Keough said: “The annual Pink Ribbon Ride is an event that is deeply important to all of us. By bringing together our riders for Breast Cancer Awareness Month, it’s our hope that we can play a small part in the Breast Cancer Foundation NZ’s monumental effort to support those affected by breast cancer.”
Pink Ribbon Ride Coordinator Julie Swift adds: “As the Coordinator for the 21st Pink Ribbon Ride, I’m thrilled to invite the motorcycling community to come together again as we not only raise funds for BCFNZ but also promote awareness of breast cancer. The spectacle of the bikes and riders travels on the Police approved route with a green light wave (no red traffic lights) to Eden.
Riding alongside the fleet of pink motorcycles will be Auckland H.O.G. Chapter member, Diona Lipsham, the face of the Pink Ribbon Ride. “I’m incredibly excited to once again be the face of the Pink Ribbon Ride, a role I took on in 2023, and I’m so proud to be part of this amazing event as we raise money for such an important organisation,” she said.
The 2024 Pink Ribbon Ride will kick off at 10:30 am from the Auckland Netball Centre Car Park at 7 Allison Ferguson Drive, St Johns, where upwards of 300 riders and their motorcycles will be dressed head to toe in countless pink garments. Begin arriving from 9 am for the chance to meet friends and fellow riders before setting off. The pink-adorned fleet of riders will then flow through Auckland Central via Tamaki Drive before concluding at Eden Park Stadium, where there’ll be a sausage sizzle, raffles, and prizes for best-dressed man, woman, and bike. BCFNZ Ambassador Jackie Clark will host this year’s informal post-ride ceremony at Eden Park.
Find the event details below and register for the Pink Ribbon Ride, here.
We’ll see you there!
PINK RIBBON RIDE 2024 DETAILS:
Date: Sunday, 13th of October
Timing: Car Park open from 9am, taking off at 10:30am sharp!
Starting Location: Auckland Netball Centre Car Park, 7 Allison Ferguson Drive, St Johns, Auckland
Finishing Location: Eden Park Stadium, Gate G, 42 Reimers Ave, Kingsland, Auckland.
Registration Cost: $25.00
